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	<title>What I Learned in Business School &#187; entrepreneurship</title>
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	<link>http://www.whatilearnedinbusinessschool.org</link>
	<description>Dispatches on the rigor and ridiculousness of getting an MBA from one of America's leading business schools.</description>
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		<title>On entrepreneurship</title>
		<link>http://www.whatilearnedinbusinessschool.org/2009/02/26/on-entrepreneurship/</link>
		<comments>http://www.whatilearnedinbusinessschool.org/2009/02/26/on-entrepreneurship/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 18:11:47 +0000</pubDate>
		<dc:creator>MBA</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[lies]]></category>
		<category><![CDATA[start-ups]]></category>

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		<description><![CDATA[Last night I sat around a conference table with a group of graduate students to hear one of the world&#8217;s top entrepreneurs answer questions. I hate to reduce anything to a series of key points, morals, take-aways, or bullets because it just discounts so much, so much personality and character, but I&#8217;m going to do [...]


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			<content:encoded><![CDATA[<p>Last night I sat around a conference table with a group of graduate students to hear one of the world&#8217;s top entrepreneurs answer questions. I hate to reduce anything to a series of key points, morals, take-aways, or bullets because it just discounts so much, so much personality and character, but I&#8217;m going to do it, anyway. So. Here:</p>
<ul>
<li>The biggest risk you can take is to not ever take any risks at all. And you know you&#8217;re risk averse, I know you&#8217;re risk averse.</li>
<li>If you care about someone or someone cares about you, but you neglect them for your work, they&#8217;ll eventually walk away.</li>
<li>Read a lot and read widely to spot trends in different industries. Then position yourself to benefit from them. It&#8217;s too late to catch the iPhone tide, so look for something new.</li>
<li>Don&#8217;t be inhibited by not being an expert in something. Expertise is temporary. If you&#8217;re learning or creating something brand new, you can become an expert in a very short amount of time.</li>
<li>Moreover, it&#8217;s often the non-experts who aren&#8217;t confined by existing industry traits.</li>
<li>Be arrogant enough to challenge the status quo and persistent when people tell you that you don&#8217;t know anything or that you&#8217;re wrong.</li>
<li>At the same time, be flexible and constantly test and revise. You&#8217;ll probably rewrite your business plan 20 times based on your experience.</li>
<li>To get meetings with people you probably don&#8217;t deserve to meet with based on your lack of credentials or experience: Lie.</li>
<li>Sometimes risks can be taken in making use of very old technology thought to be dead.</li>
<li>Sometimes you fail, and sometimes you don&#8217;t. This guy chose to pass on investing in Google in 1998. So it goes.</li>
<li>Unless you want to be a lawyer or a doctor, you can learn what you need to learn without going to school. (As an update, <a href="http://www.avc.com/a_vc/2009/02/one-thing-you-dont-need-to-be-an-entrepreneur-a-college-degree.html" target="_blank">Fred Wilson just posted</a> on this same topic, perhaps inspired by the same entrepreneur.)</li>
</ul>
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<p>Related posts:<ol><li><a href='http://www.whatilearnedinbusinessschool.org/2009/02/13/what-to-do-with-bad-software/' rel='bookmark' title='Permanent Link: What to do with bad software'>What to do with bad software</a> <small>Here&#8217;s what I would do I had a second-rate application...</small></li><li><a href='http://www.whatilearnedinbusinessschool.org/2009/05/01/pay-for-performance/' rel='bookmark' title='Permanent Link: Pay for performance?'>Pay for performance?</a> <small>Believe it or not, there&#8217;s some interesting research coming out...</small></li><li><a href='http://www.whatilearnedinbusinessschool.org/2009/02/24/mckinsey-and-the-problem-of-relationships/' rel='bookmark' title='Permanent Link: McKinsey and the problem of relationships'>McKinsey and the problem of relationships</a> <small>McKinsey receives praise for many different practices, but none have...</small></li></ol></p>
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